The Sober Summit
Case Study:
A two-day virtual conference to empower educators and parents with information and to dig a little deeper into special education.
Custom Event Brand Package
Ticketing and Paywall Development
Tech Support and Circle Set-up
Organization of Event Details
Breakout Session Creation
Event Management
Event Promotion
Post-Event Activities
Custom Event Brand Package
Ticketing and Paywall Development
Tech Support and Circle Set-up
Organization of Event Details
Breakout Session Creation
Event Management
Event Promotion
Post-Event Activities
DELIVERABLES
How we helped
Circle
Flodesk
Showit
ClickUp
Plann
Circle
Flodesk
Showit
ClickUp
Zapier
Spiffy
tech stack
Meet Ashley Barlow, a powerhouse in special education advocacy and law. Fueled by her experience as a general education teacher and her journey advocating for her son, Jack, who has Down syndrome, Ashley has become a beacon of support and education for parents and educators. She co-owns Meier & Barlow Law Firm, focusing on special education and special needs estate planning, and runs Ashley Barlow Co., an online resource hub featuring a podcast and courses to empower IEP team members. When she's not changing lives, she's at the pool with her family or enjoying a coffee in her vintage 1975 Volkswagen bus.
Meet Ashley Barlow, a powerhouse in special education advocacy and law. Fueled by her experience as a general education teacher and her journey advocating for her son, Jack, who has Down syndrome, Ashley has become a beacon of support and education for parents and educators. She co-owns Meier & Barlow Law Firm, focusing on special education and special needs estate planning, and runs Ashley Barlow Co., an online resource hub featuring a podcast and courses to empower IEP team members. When she's not changing lives, she's at the pool with her family or enjoying a coffee in her vintage 1975 Volkswagen bus.
Meet the client
Additionally, the event required multiple ticketing options, including paywalls for different ticket tiers and a free option. Ashley also needed marketing graphics and copy to be created and implemented.
The Special Education & Advocacy Conference needed to create a two-day virtual event for over 850 attendees, ensuring seamless execution, high engagement, and a memorable experience for all participants.
scroll on for the solution.
the Challenge:
Circle's interactive features paired with Showit's stunning landing page design transformed the event into a seamless, engaging experience for attendees.
Circle and Showit to the Rescue
Platform Hosting
the Solution:
A sleek website and eye-catching social media graphics ensured the event looked as good as it was informative.
Branding Brilliance
Custom Branding Package
From VIP access to free entry, multiple ticketing options catered to every attendee's budget and needs.
Options Galore
Ticketing and Paywalls
Full tech support ensured everything was set up perfectly, with speakers and hosts getting the lowdown on Circle's features.
Techie Triumph
Tech Support
and Setup
Every detail was meticulously planned, including organizing speakers and conducting pre-event trainings with them. Schedules, session descriptions, and speaker bios were easily accessible to attendees.
Planning Prodigy
Organization of Event Details
A dedicated team ensured smooth transitions and resolved any tech issues on the fly, keeping the event running like clockwork.
Day-of Dynamo
Event Management
An extensive social media campaign created buzz and excitement, while targeted email marketing kept potential attendees informed and engaged leading up to the event.
Social Media and Email Extravaganza
marketing
A follow-up survey, session recordings, and ongoing discussions on Circle kept the engagement going long after the event.
Follow-Up Fun
Post-Event Activities
âFinding Rachel Starr was like hitting the jackpot."
maggie Klaassens
I first discovered Rachel through Circleâs Share & Learn series, where she presented a case study about hosting a two-day conference entirely on the Circle platform. As the host of The Sober Summit, an online event helping the sober curious discover the benefits of alcohol-free living, I immediately reached out to Rachel for insights.
By then, I had already hosted two virtual summitsâone on Kajabi and another on WordPress. Planning my third, I wanted to evaluate new options to elevate the experience. From day one, Rachel felt like a true partner in my business, not just a contractor. She was fully invested in my success and committed to taking the summit to the next level.
This was, by far, my best summit yet. Rachel went above and beyond to ensure everything ran seamlessly. Her ability to adapt to last-minute changes and her unwavering dedication, flexibility, and support made all the difference.
I almost hesitate to share my best-kept secret, but if youâre looking for someone who is all in on your vision, Rachel is the one you want on your team.
The custom branding, comprehensive support, flexible ticketing options, and detailed event organization contributed to high satisfaction rates and positive feedback from participants. The follow-up survey indicated a strong interest in future events, confirming the success of the strategies implemented.
The Special Education & Advocacy Conference successfully hosted over 850 attendees, providing a seamless and engaging virtual experience.
the Results:
By leveraging Circle's capabilities and providing extensive support, the Special Education & Advocacy Conference not only met but exceeded expectations. This case study highlights the importance of meticulous planning, robust technology, flexible ticketing, detailed event organization, and continuous engagement in creating a successful virtual event.
let's work together
Your journey to an engaging, impactful virtual event starts here. Book your free consultation today, and letâs make your event one to remember.
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